It's ancient history.. doesn't make it any less relevant or applicable imho..
https://en.wikipedia.org/wiki/Diablo...of_Destruction
Season 2[edit]
Blizzard performed its first ladder reset on July 7, 2004 with a promotional contest called "When Worlds Collide," as World of Warcraft was scheduled to be released the following year. The contest began for all users playing on an Expansion Realm. The first player to reach level 99 on the ladder on each Realm would be awarded a prize package containing a Blizzard T-Shirt, a signed copy of World of Warcraft Collector's Edition, a toy statue, and a Blizzard North CD Wallet.[16]
The "Rust Storm" program, a process by which duplicate items were deleted, was also implemented.
Not just duplicate items either.. I believe the popular bugged gear at the time was Ith..