Posting this here in case my lost can be your gain, i'm not someone that usually gets scammed easily but that time i was distracted and thought nothing could happen to me.
First off let's say that i didn't get scammed really, more keylogged than anything else. I was browsing the wow forums as usual, at work, and i just found a topic talking about how the alliance invaded Halaa and what a battle it was, from what user told in this thread, everything seemed to look legit and i had no reason to believe that all that stuff was false.
The person that created the post detailled everything that happened in the battle, all fights, all the people involved.
At the end of his post, that person posted several links to jpeg screenshots, the 2 first of them being legit, the other one being a Keylogger, and the worse thing is that the company antivirus didn't even found it.
After several hours i got back on the same thread with people saying it was a keylogger alert, but i was too late, when i got home later that day i found my character completly nude with nothing and all my other characters deleted.
Blizzard couldn't restored anything from my character except 500g and 3 epics, leaving him completly nude.
That person left with more than 5000g worth of mats and gold, which is not so bad for 2 mins of work.
So here it is, hoping this will help someone to scam other people.