Hey you, are you the boss ? No ? Don't worry, you don't need to work hard to give a nice reputation to your char.
All you have to do is, go there : http://i.gyazo.com/d9bab0040da490d3e84f173ed602a166.png
And just /kneel in front of this cheese : http://i.gyazo.com/767d8542fa68a9d14bf5dcffebcbac75.png
That's it, congratulations. You are now "<nickname> the boss"
Have fun !