THE GUILD
•You'll need a high level guild - 20+ level. The reason for that is because many people will join only because of the guild perks.
•The name should be attractive, so that the members don't be ashamed to have it under their name.
•You'll need AS MANY members as possible. Try to invite higher level people because they're the people with the gold.
•Kick members that have been inactive for over 2 weeks, and replace them with new members.
THE GAME
The rules of the game are the following:
•Once a week you're going to give away a PRIZE. The best prize I could think of is Reins of the Crimson Deathcharger. The reason for that is because people WILL want that mount because it's rare. On the other side, it's not so expensive. On my realm ( Stormscale-EU-Horde) I bought today 2 Deathchargers for 110k gold, and the AH price is 75k.
•The members of your guild will deposit gold in the guild bank in order to enter the game. Every deposit over 100g counts as a sign up.
•Keep track of how much every member has deposited over the week.
•At the end of the week, calculate how many members have deposited a total of over 100g, and the 20 members who have deposited the most gold enter the competition.
•Based on the gold that they've deposited over the week, you'll invite them in a raid group and make them make their last deposits and start the game.
•Based on the gold that they've deposited over the week, that would determine their maximum roll. The person of those 20 people with the highest roll wins the prize.
FOR EXAMPLE, if a member has deposited 7000 gold over the week he'll roll 1-7000. If another person has deposited 6200 gold over the week, he'll roll 1-6200.
OPTIONAL: You may add a last phase of the game. After the rolls are over, the competitors may add additional rolls to their roll. 1 roll is equal to 10g (or you decide). If they want to add 100 to their roll, they'll pay 1000g.
SPREAD AWARENESS
•Advertise your guild and its prizes over the Trade chat.
•Make an event in the calendar, and invite everybody so that everybody can notice it.
•Change the message of the guild connected to the prize of the week, and make people read the guild info.
•In the guild info place the rules of the game (of course you may change them the way you want to).
•Make a thread on your realm's WoW forum.
KEEP IN MIND
•It depends on the realm.
•You might want to give a 2-week period for your first prize, until people get used to it.
•If you don't have a guild, you can always buy one.
•If you can't afford Crimson Deathcharger, you'll most probably choose another prize. Choose your prize wisely, so that members of your guild express jealousy and find a reason to enter the competition.
•It's not a guaranteed profit.
If you've any additional ideas for improvement, or you just want to share your opinion, post a comment below .