The account
The £65 is for the full Bnet account. This includes all current WoW expansions, the £39.99 Legion preorder, and gametime (29 days remaining at the time of this post 30/05/2016).
The character:
The character is a 730+ PvP iLVL Human Hunter on Argent Dawn EU.
RBG and Arena ready: The character is glyphed and equiped with properly enchanted pvp gear, including the all-important epic weapon.
PVE ilvl is slightly above 700 which will secure you a slot in Hellfire raiding groups if PvP isn't your thing.
Server/Realm
Argent Dawn is the most popular roleplaying realm in the EU, with a strong economy and friendly player base.
Do let me know if you have any questions.
John E.